Brand is one of the core strengths of ceramic enterprises, and the "trademark" in the brand can be regarded as a "business card" of ceramic enterprises. As we all know, trademarks are protected by law and the registrant has exclusive rights. When faced with brand reputation being infringed upon, most ceramic companies will take up legal weapons to defend their brands. Fendi Tiles is one of the many companies that sticks to their brands.
Fendi Tile is a high-end ceramic tile brand of Guangdong Fendi Ceramics Co., Ltd. It is headquartered in Foshan, Guangdong, adjacent to Xiqiao Mountain, one of the "Four Famous Mountains in Guangdong". It is the largest modern enterprise in the country specializing in the production of ceramic wall and floor tiles. One, it has a large-scale modern production base in Foshan, Guangdong, with a total production area of nearly 500,000 square meters, and marketing outlets all over the country.
The Fendi tile production base has introduced Italy's most advanced automated production lines, SACMI7200 presses, high-definition inkjet printers, the country's most advanced long roller kiln and other first-class equipment, and produces more than 300 tiles of different specifications ranging from 600mmx600mm to 1200mmx1200mm. Ceramic products of various designs and colors are currently available in five categories: microcrystalline stone, fully polished glazed tiles, polished tiles, glazed interior wall tiles and porcelain wood floors. The product series is specialized and diversified. The annual output of ceramic wall and floor tiles is more than 30 million square meters. meters, the products are exported to more than 30 countries and regions around the world.
Fendi Tile takes the pursuit of excellent product quality and providing users with the best ceramic products as its mission. It has established corporate internal control standards that are stricter than European standards and national standards, and has successively passed ISO9001 quality management system certification. , ISO14001 environmental management system certification. Fendi tile products have been tested by the China Building Materials Inspection and Certification Center, and the radioactivity index complies with the GB6566-2001 standard. They are classified as A-grade environmentally friendly products, and their production, marketing and use scope are not restricted.
In recent years, FENDI Fendi tiles have won the titles of "Top Ten Ceramic Brands", "Top 20 National Building Ceramic Brands", "High-tech Enterprise", "Ceramic Quality Product Certification", "Guangdong Province Famous Brand Product", "Guangdong Province Famous Brand" Provincial Famous Trademark", "3C Certification", "Contract-abiding and Creditworthy Enterprise for Five Consecutive Five Years", "National A-level Trustworthy Enterprise" and many other honorary titles.
Because the brand height and brand awareness of Fendi tiles have certain commercial value, some opportunistic merchants have used the trademark and product number fraudulently. In order to maintain the reputation of the brand and protect the rights and interests of consumers, Fendi Tile issued a solemn statement on December 12, 2020.
Fendi Tile sticks to its brand and severely cracks down on counterfeit trademarks! In the days to come, Fendi Tiles will continue to adhere to the business philosophy of "taking quality first as the goal, customer satisfaction as the guide, product innovation as the driving force, corporate efficiency as the center, and creating a national brand as the mission". Implement the famous brand strategy and brand internationalization management strategy, take the road of international famous brands for national enterprises, and create a century-old enterprise with international competitiveness.
